Throughout the months of February and March, we have begun our initiative of raising funds and awareness in support of International Women’s Day (IWD) and the Mater Chicks in Pink Fun Run.
Next month we will launch a donation option at the checkout for our community to donate to Mater Chicks in Pink whilst placing their orders online. As well as this, our team will be taking part in the Mater Chicks in Pink Fun Run to help spread awareness on the effects of breast cancer.
About International Women’s Day
IWD provides an important moment to showcase commitment to women's equality, launch new initiatives and action, celebrate women's achievements, raise awareness, highlight gender parity gains and more.
The day is celebrated and supported globally by industry, governments, educational institutions, community groups, professional associations, women's networks, charities and non-for-profit bodies, the media and more.
Collectively, every person and all groups can make a difference within their sphere of influence by taking concrete action to help build a more gender equal world. From small powerful grassroots gatherings, to large-scale conferences and events - International Women's Day is celebrated everywhere. It's a big day for inspiration and change.
To read more about the history of IWD, Click here
IWD 2022 campaign theme: #BreakTheBias
Imagine a gender equal world.
A world free of bias, stereotypes, and discrimination.
A world that is diverse, equitable, and inclusive.
A world where difference is valued and celebrated.
Together we can forge women's equality.
Collectively we can all #BreakTheBias.
Whether deliberate or unconscious, bias makes it difficult for women to move ahead. Knowing that bias exists isn’t enough, action is needed to level the playing field.
Cross your arms to show solidarity.
Strike the IWD 2022 pose and share your #BreakTheBias image, video, resources, presentation or articles on social media using #IWD2022 #BreakTheBias to encourage further people to commit to helping forge an inclusive world.
About the Mater Chicks in Pink Fun Run & how our donation is going to help.
On any given day, 54 women will have their worlds turned upside down when they hear the words “You have breast cancer”, and eight women will tragically lose their fight against the disease.
These women are our mothers, daughters, sisters and friends — and they need our help. By raising funds together for Mater Chicks in Pink we are making an impact in the lives of these women.
To learn more about Mater Chicks in Pink, Click here.